seventhstorm

 

InfoCard | re:play Conference

How to Really Use LinkedIn

Inbound Marketing on the Rise

Engineers Should Take An Art Class!

Video | Ron Klein (Grandfather of Possibilities)

Video Interview : Ron Klein
re:play Conference
To inform. To inspire. To engage.
Director: Ken Polotan
Produced by: seventhstorm.com
Execuive Producer: Kay Yoder / takingbacklives.org

Ron is knows as the "Grandfather of Possibilities."  Chances are you're using a credit card right now.  He invented the magnetic strip that contains digital information on the plastic. A consumate entrepreneur and inventor, Ron has rolled out many products/services which have made a positive impact on modern society.  It was an honor to have met and interviewed an icon like him. 

Is Integrity Dead?

Last week at a conference, I was presenting a talk about Personal Branding. In my view, brand identity is closely linked to a set of our own personal values. A value system defines the parameters of our own behavior and actions and provides the motivation for them. To this point, I asked the participants how they would define "integrity."

Silence.

It seems nobody is able to articulate what integrity means; how it looks and how it feels. Is integrity dead? If it is, then does it mean that people no longer care for their personal brand?

What do you think?

 

Should You Let Your Employees Work from Home?

Curriculum on Steroids

Finalized a deal with a professional development services firm to re-brand online training materials.  The client's content is pretty strong.  Where we add value is the design and visual storytelling strategy.  The CEO was very happy with the few slides we mod'ed to serve as proof-of-concept (POC).  This was key and served as the catalyst for our snagging the project.

Lesson learned: pictures speak a thousand words!

Facebook vs. Google [Infographic}

Web Video | Sarasota Open Promo Video

Sarasota Open Promo Video
Client:  Sarasota Open
Goal:   To create awareness and articulate value add of tennis event to community
Type:   Video  

Mail Me, Please!

Here's a wonderful organization that will hand-write your e-mail and send it for you.  Remember the good 'ol days?  This is totally odl school but heck, you will make a difference.  Try it!

Check them out here: http://snailmailmyemail.org/.

Everything is a Remix | Part 1

Everything is a Remix Part 1 from Kirby Ferguson on Vimeo.

Web Video | Sarasota Open Marketing Pitch

Sarasota Open Fundraising Pitch 
Client:  Sarasota Open
Goal:   To create awareness and articulate value add of tennis event to community
Type:   Presentation/Animation Video  

 

CIO Branding

When it comes to personal branding “if you’re not appearing, you’re disappearing” — a quote by jazz musician Art Blakey — was the advice delivered to IT leaders at Sydney's 2011 CIO Summit. Former CIO editor and founder of the CIO Executive Council in Australia, Linda Kennedy, said that the development of a personal brand can aid CIOs looking for greener pastures or to widen their career prospects. “If you’re not communicating, nobody’s hearing you,” Kennedy said. Kennedy told the summit that three steps of brand strategy are Developing your brand Package your brand Communicate your brand

Mac Person vs PC Person

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"Should I Work for Free?"

Should I Work for Free?

Very funny and not so funny site with regard working pro bono.  Recently, I have also been asked to extend credit work by all kinds of business.  It's got to be the economy.  In other words, this economy has produced a ton of freelancers - "free" being the operative word.

Check out the site.  It even provides Google translation.  Now you can't use "I don't speak the language" as an excuse to do free work.

The New Workplace According to Gist.com

According to Gist, the workplace is going through a transformation. More trust, more empowerment? Is it really happening?